I wanted to share what I did over the last few days to capitalize on an opportunity that happens several times a year. If you play a game that has a large e-sports event you may be able to gain some extra followers just by watching Twitch and being part of the event on Twitch. I picked up over 400 followers in the last few days and I didn’t even stream once.
ESL One Cologne 2015 just happened and we saw millions of gamers tune into the event. I mostly play Counter-Strike Global Offensive so I will speak about my experience with that but if you play one of the other big games such as Dota2, Battlefield 4, Hearthstone or League of Legends then there is similar e-sports events which you may be able to capitalize on in a similar way.
Getting seen by over 800,000 Twitch viewers!
The value of being seen by over 800k viewers on Twitch is priceless! But the cost is just $6.99. Warren Buffet arguably one of the greatest investors ever said “Price is what you pay. Value is what you get.” Remember this advice when trying to grow your Twitch channel because some small economic commitments can mean big rewards.
The Counter-Strike event was broadcasted on several official live streams, I subscribed to the Official ESL CSGO Twitch channel during the event. This costs $6.99 for one month. This means that I can speak in the chat room when the room is in subscriber only mode which is the case for all of the games when they are live. During this time there is hundreds of thousands of people watching Twitch and reading the Twitch chat. This is where you can gain some serious exposure, attention and followers.
Don’t get banned!
MODS can be super aggressive especially during live events, be careful what you say and how you behave! Remember that hundreds of thousands of people are watching you and what you type in chat. Don’t be a d*ck, your trying to gain the love and respect of the community. Be helpful towards people and answer questions, you will get some private whispers from people who are not subscribers. At times it can be too much to deal with, you will have alot of people messaging you and some of these people will send you some new follows.
Do not post links, if you do mention “giveaways” or ask people to “follow you” be warned you may get a ban. I had several small bans over the weekend between 60 and 600 seconds. When this happens I just calm down, usually it is because I am over talking and over dominating the chat room.
All the Top Streamers are there!
Another thing you will notice is that all of the top streamers on Twitch will be present at the event, they love the game, they love Twitch and they love to be part of the huge pro events. You are now mixing with the Twitch VIP’s.
On a Subconscious level
Another thing which I think happens and makes a huge difference is some people will say to me “I recognize your name” or “Did we play together recently?”. I think this is because I am present in these large chat room events. My name is being seen and is going into peoples minds on a subconscious level, a few weeks from now they may stumble across my stream and instantly they will think they know me from somewhere or perhaps they even remember me from a large esports event.
Remember to Unsubscribe
A word of warning a Twitch subscription will auto renew, so if you are not interested in running your subscription for several months make sure you unsubscribe during the event or straight after the event or you will get charged $6.99 every single month. You can manage your Twitch subscriptions here.
The Final Word!
I have subscribed to each of the last four major CSGO events and each time I pickup between 100 and 500 new followers. This time round I gained just over 400 Twitch followers. This will work on smaller scale events also where perhaps there is only 40,000 to 100,000 people watching but you will get some followers by simply being part of the event on Twitch and you will be growing your name and presence in the community.